I'm having a hard time separating virtue ethics from other theories. As I understand it, virtue ethics states that we ought to have strong moral characters, because virtue will help us make moral decisions; the decisions themselves are said to be mere reflections of one's character.
But, first, how is this different from deontology, i.e. a preoccupation with rules and duties? Isn't a virtuous character simply somebody who follows certain rules and who perceives certain duties?
Alternatively, how is it different from utilitarianism? Isn't a virtuous person merely a person who is intrinsically motivated to behave in such a way that produces more happiness? Aren't virtues just descriptors of such a character?